Monday, February 16, 2009

Automated Transcoding and Publishing

The panacea of original video publishing automation would be to go from final edited version to the asset management system to the web and other distribution channels. And along the way collect all relevant metadata, generate thumbnails and create videos that suit players that can capture relevant advertising based on the content.

A few companies have made great efforts to automate this kind of work flow, but one that stood out for me recently is Entriq’s Dayport solution: http://www.entriq.com/.

Their solution allows content creators to integrate their workflow with FinalCut (and carry relevant metadata to the content management system), live capture off air or tape (which can be scheduled to trigger automatically), thumbnail generation, create rules for security and usage policy, DRM, syndication and CDN integration for delivery. Companies that syndicate content to multiple partners can automate the process and save lots of time re-formatting metadata, transcoding, etc.

Entriq provides a UGC platform that incorporates an approval process along with download controls and players that make the automation of video workflows from creation to publishing possible.

1 comment:

Unknown said...

Not that keen on entriq and I didn't like their DRM solution either